FOR IMMEDIATE RELEASE
Auburn, WA — July 15, 2025 — Muckleshoot Casino Resort is proud to announce a new strategic partnership with Intermedia Touch, a global leader in digital signage and multimedia solutions. This collaboration marks a major step forward in delivering world-class, interactive promotions that enhance the guest experience and reinforce Muckleshoot Casino Resort’s reputation as the "Biggest and Best in the Northwest."
Muckleshoot Casino Resort unveiled a striking 3x3 interactive video wall that adds a fresh, visually engaging element to its gaming floor. This cutting-edge installation enhances promotional offerings by encouraging greater guest interaction through custom touchscreen experiences. It also provides the flexibility to deliver fully tailored promotions that align seamlessly with the resort’s established brand and marketing goals.
“Partnering with Intermedia Touch allows us to align with an industry leader in touchscreen technology and custom promotions,” said Robert Dearstine, Executive Director of Marketing at Muckleshoot Casino Resort. “Our guests expect the biggest and best, and this partnership allows us to continue delivering on that promise—through innovative, high-impact experiences that are as visually compelling as they are rewarding.”
With nearly two decades of expertise, Intermedia Touch brings a depth of knowledge and technical innovation that complements Muckleshoot’s forward-thinking marketing approach. The result is a promotional platform that not only stands out visually but also deepens player interaction and drives measurable results.
“This is a new way of doing promotions—something that’s never been done on our casino floor before,” said Kayla Sanchez, Promotions and Events Manager. “Our guests love seeing their names on screen, interacting with the big screen games, and being part of something more immersive. It adds a whole new level of excitement to their visit and creates memorable moments they won’t forget.”
Cristina Miller, CEO of Intermedia Touch, echoed the enthusiasm:
“It’s been an incredible experience collaborating with Muckleshoot Casino Resort on the installation of their new 3x3 video wall. Their visionary approach to guest engagement, through bold, social media-worthy promotions, demonstrates a clear commitment to innovation and measurable return on investment. We’re proud to deliver a solution, for our custom gaming promotions, that not only enhances the visual landscape of the casino but also drives player interaction and lasting brand impact.”
This collaboration underscores Muckleshoot Casino Resort’s commitment to staying at the forefront of the gaming and hospitality industry by investing in technology that creates memorable moments and builds guest loyalty.
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Contact:
Muckleshoot Casino Resort
Robert Dearstine, Executive Director of Marketing
Phone: 800.804.4944 ext. 2011
Email: robert.dearstine@muckleshootcasino.com
Muckleshoot Casino Resort
Muckleshoot Casino Resort, known as the "Biggest and Best in the Northwest," offers an unmatched experience that blends luxury, entertainment, and comfort. Guests can unwind in one of 401 beautifully appointed guestrooms, take in the serenity of the indoor pool, rejuvenate at the full-service labcəbut spa, or savor exceptional cuisine at the rooftop steakhouse, Smoke & Cedar—featuring sweeping views of Mt. Rainier, the Olympic Mountain range, and the Seattle skyline. As one of Washington’s premier casino destinations, Muckleshoot Casino Resort features the state’s largest selection of games, including over 3,500 machines, over 65 table games, and one of the largest smoke-free gaming rooms in the region. Dining options span the globe, taking guests on a culinary adventure, while the Muckleshoot Events Center and Galaxy deliver world-class entertainment year-round. Visitors also enjoy thoughtful amenities like complimentary valet service, Wi-Fi, covered parking, and electric vehicle charging stations—ensuring every stay is as convenient as it is unforgettable.
Muckleshoot Indian Tribe
The Muckleshoot Indian Tribe is composed of descendants of the Native people who inhabited the Duwamish and Upper Puyallup watersheds of central Puget Sound for thousands of years before non-Indian settlement. The word, Muckleshoot, is derived from the Native name for the prairie on which the tribe’s reservation was established in 1857. Today, the Muckleshoot Indian Tribe is a major contributor to the local economy and community providing resources to other governments, schools, nonprofits, and churches throughout Washington. The benefits of the Muckleshoot Tribe’s economic revival go well beyond financial contributions. From landmark agreements protecting fish and wildlife habitats and innovative educational programming to hundreds of partnerships with organizations serving those in need throughout the state, the Muckleshoot Tribe is committed to improving the quality of life of its citizens, neighbors and work force while preserving its culture and laying the groundwork for a bright future.
• https://www.muckleshoot.nsn.us/
About Intermedia Touch
Intermedia Touch is a globally recognized leader in digital signage and multimedia solutions, specializing in innovative, award-winning technology that transforms environments into engaging, immersive experiences. With nearly two decades of expertise, Intermedia Touch designs and delivers customized solutions including interactive video walls, digital kiosks, touchscreen directories, and data-driven content strategies tailored to meet the needs of diverse industries—from casino gaming and hospitality to healthcare and retail. Headquartered in Miami, Florida, the company serves clients across North America and international markets, leveraging cutting-edge technologies such as AI, AR, VR, and gamification to drive engagement, enhance customer experience, and elevate brand presence.